Ads at Scale
Case study · AVA Ads
Global brand · 202620,000 on-brand variants, from a single signed-off asset.
AVA ads20,000 variantsOn brand80 hours to 8 minutes
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The brief
Thousands of on-brand ad variants, generated from one signed-off asset. No manual resizing, no version drift.
The brand needed thousands of ad variants across formats and markets, a job that normally means days of manual production per campaign and a constant risk of off-brand drift.
Leapfrog generated 20,000 variants from two signed-off assets, each on brand, based on the creative direction set by the artist.
By the numbers
80 hrs→8 min
Turnaround,
per campaign
per campaign
20,000
Variants from
one asset
one asset
6×
Cheaper
per campaign
per campaign
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How we built it
Every variant ran through the brand's own guardrails: styling, format, and QA before anything shipped.
The output is indistinguishable from hand-built ad sets, at a fraction of the time and with no version drift.
The process
- /01Signed-off master asset
- /02Variant generation
- /03Format mapping
- /04Brand QA
- /05Delivery
The outcome
From 80 hours to 8 minutes, per campaign.
Global brandAVA ads2026
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The output
Output · at scale
At scale.
/01
100% on brand
Brand rules travel with every variant: styling, format, and message locked across the set.
/02
From one asset
20,000 variants generated from a single signed-off master.
/03
QA before ship
AI QA/QC catches off-brand variants before they ship.
/04
Reusable
Every variant feeds the next campaign. The brand's library compounds.
20,000 on-brand variants, from one asset, in minutes not days.
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